Facebook has become a powerful marketing platform with more than 3 billion monthly active users to display your business and connect with your audience. One of the impressive features of this platform is reviews and ratings. More than 88% of customers trust online reviews more than personal recommendations. For a business owner, easy access to these features has made selling easier.
If you might be thinking of getting 5-star Facebook ratings and reviews then you are in the right place. In this article, we shed light on the importance of 5-star Facebook ratings and reviews and how to get them. To convert visitors into valuable customers, you will learn some tactics to increase your 5-star Facebook ratings and reviews. Let’s get started!
Importance Of Facebook Ratings And Reviews:
The ample amount of positive and negative reviews on your Facebook business page will change the customer’s mind towards your business. These reviews will display that your business is credible and trustworthy to your audience. More than 84% of people trust online reviews as much as personal recommendations, as per the reports of BrightLocal. The businesses, that have more positive reviews compared to negative ones will receive 18% more business.
According to a study by Harvard Business School, an increment of one star in the average rating of a business can lead to a 5-9% increase in revenue. On prospective customer’s buying decisions, these numbers will emphasize the impact of Facebook reviews and ratings. Apart from building trust, positive reviews will also increase credibility and engage more customers in your business.
Strategies To Recieve 5-Star Facebook Ratings And Reviews For Your Business:
Getting 5-star Facebook ratings and reviews is not an easy task. You will have to make tactics, plan your procedure, and strategize your marketing techniques. This is very important that your customers leave Facebook ratings and reviews once they leave your store after buying a product or service. At each touchpoint, ensure that your customers will interact with Facebook reviews. Here are some tips you can follow to receive 5-star Facebook ratings and reviews for your business.
1. Simply Ask For Reviews From Customers
Asking to provide reviews for your business from customers is not always an easy task. Asking for reviews will surely maximize the number of Facebook reviews and ratings that you will receive. Sometimes it does happen that your customers want to leave reviews for your business but somehow they forget. Hence, the customers need to be reminded of this. Simply, you can put a post on Facebook and ask for reviews.
While asking for Facebook reviews for your business, you can also slide into the DMs of customers. You can form a simple template by customizing it with their names and then the magic happens.
2. Display Outstanding Customer Service
You can impress your customers by providing outstanding customer service to them. And there is no substitute for customer service. Giving excellent customer service will not only make sure you satisfy customers but also motivate them to share their positive experiences. When you are giving your next service, go through your previous reviews and take the step to resolve all your customer’s issues. Try to engage with your customers in a friendly manner and ask your customers to leave Facebook reviews for your business. The customers will take the initiative when they see that you value their opinion and will be available to resolve their issues.
3. Show Your Ratings And Reviews
You can show Facebook reviews examples on your website is one of the best ways to display your customers and website visitors on your website. This will excite your customers to leave reviews and appear on your business website. Your customers will feel valued and appreciated when they view such gestures and immediately turn into your loyal customers. This will eventually lead to generating a review cycle for your business website.
4. Analyze And Respond To Customer Reviews
At regular intervals, it’s essential to track and analyze your Facebook reviews and ratings. And it is equally important to respond to both positive and negative reviews. When you respond to customer reviews and ratings, it will indicate that as a business you will resolve and answer all the issues that your customers have faced.
Thank you to every customer who provides positive reviews when you are responding and while replying to negative reviews, you have to address them professionally. When you commit to improving customer experience then it will positively impact your brand reputation.
In today’s digital landscape, leveraging the power of Facebook reviews and ratings will surely make or break your business. The aforementioned strategies are best when it comes to getting customer reviews on your Facebook Business page. First, learn all the marketing techniques of Facebook engagement, and then there is no stopping your business from conquering the market.